About us - Collector He and Her the LabelOur Story - Collector He and Her the Label

Clothes made for making memories in.

He and Her the Label is a range of premium quality, ethically produced and environmentally conscious keepsake children’s garments.

Every piece of clothing our children wear tells a story – a memory made, a learning stage, perhaps a reflection of their personality. We believe that garments shouldn’t be worn and then thoughtlessly discarded.

Our unisex garments are made to premium quality so that each piece will last and be passed down between siblings, cousins, family, and friends to create a shared history and visual tapestry between loved ones.

He and Her the Label is all about buying less, but getting the most out of each garment. Our clothing is thoughtfully designed to provide a capsule collection of year-round staples.

Our colour palettes are beautifully curated to reflect each season’s tones and create a collection of staple pieces which work seamlessly with each other, as well as alongside other items in your child’s existing wardrobe. 

Our aim is to provide ethically made, environmentally sustainable, consciously curated, premium pieces of clothing that can be worn regularly, washed again and again (and still come out looking the same!), that are comfortable for our little ones, that fit well, that can be loved well, and that can be eventually passed onto a loved one.

He and Her the Label is an Australian, family owned and run, small business nestled in the Southern Highlands, just outside of Sydney. We make clothes that we’d want in our own child's wardrobe.

We hope to make dressing your child a joyful experience. Our garments are thoughtfully designed and ethically produced. They are made to be treasured and shared, worn, and passed down. We hope that in years to come, you will look back at photos and cherish the memories of your children wearing the clothes we love to make for you.

Fashion that is kind to you, kind to those who make our clothes, and kind to the earth.